Scale 100(t) x The Incubation Network_

Graphic branding to help tackle ocean plastic waste

Scale 100(t)
The Incubation Network’s SCALE 100(t) program helps waste management companies and startups across South and Southeast Asia scale up to process an extra 100 tonnes of plastic waste a year. We created the full brand, from the logo and visual language through to social media, presentation templates, infographics, and promo items like t-shirts and bags. The signature move: a bold “100t” and a striking pattern built entirely from the recycled plastic itself, turning the waste into the visual language.